Optics Data

Premium Optics data sets are available to activate for projects to study non-transactional data that clues you in to the operational and relational aspects of your credit union. Turn on one or more of these available data sets to amplify your data projects with non-transactional data!

  • Online Banking Optics
  • Phone Optics
  • Card Activity Optics (coming soon)

Non-Transactional Data Analysis = A project using non-traditional data that fills in the gaps and adds context, color, or explanation to the typical system transaction and maintenance records.

Online Banking Optics

Brought to you by the CU*Answers Asterisk Intelligence team, Online Banking Optics offers access to otherwise unseen details of your member’s activity and usage of digital services within It’s Me 247 Online Banking (including applicable mobile options).

Use Online Banking Optics to analyze member engagement and habits with your digital services, understand online service penetration, and study member’s non-transactional needs.

LEARN MORE ABOUT ONLINE BANKING OPTICS

Phone Optics

Brought to you by Xtend and the CU*Answers Asterisk Intelligence team, Phone Optics offers access to otherwise unavailable specifics of your call center staff’s activity within the Phone Operator tool. Actions taken to support a member are a window into the non-transactional needs and inquiries of the member, as well as the required efforts of your staff.

LEARN MORE ABOUT PHONE OPTICS

Card Activity Optics – COMING SOON!

Brought to you by the CU*Answers SettleMINT and Asterisk Intelligence teams, Card Activity Optics is a premium data set currently in development which will open up access to otherwise unseen details of card traffic that interacts with the CU*BASE system, including activity records which did not result in a posted transaction.

Card Activity Optics will help you analyze and act on insights from the traffic patterns for your ATM, debit, and credit card activity, including enhanced transactional details and merchant category data.

LEARN MORE ABOUT CARD ACTIVITY OPTICS

Updated
October 23, 2020

Don’t Miss This Week’s Proving Data Strategies: Online Banking Optics

Don’t Miss This Week’s Proving Data Strategies: Online Banking Optics

Join the Asterisk Intelligence team as they review the new Online Banking Optics data set and the new dashboard #1100: Online Banking Optics Lite.  Use Online Banking Optics to analyze member engagement and habits with your digital services, understand online service penetration, and study member’s non-transactional needs.  Previously unknown and unavailable information like, ‘How many… Read more »

Oct 18, 2021

Proving Data Strategies: Online Banking Optics

Proving Data Strategies: Online Banking Optics

Join the Asterisk Intelligence team as they review the new Online Banking Optics data set and the new dashboard #1100: Online Banking Optics Lite.  Use Online Banking Optics to analyze member engagement and habits with your digital services, understand online service penetration, and study member’s non-transactional needs.  Previously unknown and unavailable information like, ‘How many… Read more »

Oct 15, 2021

Now Available: Online Credit Card Scorecard

Now Available: Online Credit Card Scorecard

Your Online Credit Card Portfolio can generate substantial value to your credit union – everything from interest and interchange income to increased member engagement and retention.  Your online credit card portfolio not only helps to keep the credit union at the top of members’ wallets but is also an extremely visible differentiator, separating the pricing… Read more »

Oct 12, 2021

Proving Data Strategies: Interest/Dividend Accrual Dashboards

Proving Data Strategies: Interest/Dividend Accrual Dashboards

Join the Asterisk Intelligence team as they review the CU*BASE Interest and Dividend Accrual Dashboards.  Every day, CU*BASE is accruing your daily interest and dividends on your Share, Loan, and Certificate products.  Learn how these daily accruals can be tracked and trended, providing insights into the ebbs and flows within the portfolio.  Use these tools… Read more »

Oct 1, 2021

Proving Data Strategies: Fee Income/Waivers

Proving Data Strategies: Fee Income/Waivers

Join the Asterisk Intelligence team as they review several quick solutions for evaluating fee income and impacting factors.  Could waivers or refunds be impacting yearly income for the credit union?  What reasons and programs are currently automating fee waivers for members?  When and how are fee volumes changing recently?  Can I find a quick summary… Read more »

Sep 23, 2021

Now Available: Online Credit Card Scorecard

Now Available: Online Credit Card Scorecard

Your Online Credit Card Portfolio can generate substantial value to your credit union – everything from interest and interchange income to increased member engagement and retention.  Your online credit card portfolio not only helps to keep the credit union at the top of members’ wallets but is also an extremely visible differentiator, separating the pricing… Read more »

Sep 8, 2021

Register for Asterisk Intelligence Week at CU*Answers

Register for Asterisk Intelligence Week at CU*Answers

Join the Asterisk Intelligence team for one or more sessions in the September Asterisk Intelligence Week! Options include both skills and strategy sessions! During the event, participants will review and discuss data analytics, data management, and data warehousing solutions and strategies. Also available by popular demand is an entire day of tactical skills instruction on… Read more »

Sep 7, 2021

Register for Asterisk Intelligence Week at CU*Answers

Register for Asterisk Intelligence Week at CU*Answers

Join the Asterisk Intelligence team for one or more sessions in the September Asterisk Intelligence Week! Options include both skills and strategy sessions! During the event, participants will review and discuss data analytics, data management, and data warehousing solutions and strategies. Also available by popular demand is an entire day of tactical skills instruction on… Read more »

Sep 2, 2021

Register for Asterisk Intelligence Week at CU*Answers

Register for Asterisk Intelligence Week at CU*Answers

Join the Asterisk Intelligence team for one or more sessions in the September Asterisk Intelligence Week! Options include both skills and strategy sessions! During the event, participants will review and discuss data analytics, data management, and data warehousing solutions and strategies. Also available by popular demand is an entire day of tactical skills instruction on… Read more »

Aug 31, 2021