Asterisk Intelligence

Contact Asterisk Intelligence

Have questions? Contact the Asterisk Intelligence Team!
Contact Us
Phone: 1-800-327-3478 x870
Email: ai@cuanswers.com

Work smarter, not harder. The Asterisk Intelligence team brings you a team of analysts who work to interpret your data for insights and opportunity. Tools like Analytics Booth, Report Builder (Query), Dashboards, and Unique Data Management (UDM) give the power to see and control your database. Then we work with you to maximize the benefit of these solutions in the context of our five pillars of data analytics – Finance, Operations, Fraud, Audience, & Marketing.

Unique Data ManagementGood data management means better analytics and is critical to support any business intelligence effort. The Asterisk Intelligence team emphasizes data warehousing strategies and solutions for database administrators at every credit union. Use Unique Data Management (UDM) to customize your member’s profile, increase the archiving of database files, sign on for extended availability of transaction histories, and reach out with opportunities for data exchanges with your 3rd party vendors.

Partner with Asterisk Intelligence to harness the power of your data with business intelligence and database management!

   

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Meet the Team

Keegan Daniel
VP Professional Services

 
Beginning his career at CU*Answers in 2007 as a Client Service Representative, Keegan’s quick and thorough understanding of the credit union environment soon saw him promoted to a managerial position within the department. By 2012, his critical business skills and ability to perform at a high level led him to the CU*Answers Management Services team, as the leader of the newly minted Earnings Edge brand. Since its inception, Keegan has led the Earnings Edge team to drive growth and efficiencies for credit union customers and owners. Keegan is known for his all-around expertise, experience, and level of organization that helps credit unions reach their goals of becoming high-performing cooperatives.

Most recently, Keegan has been tasked with managing the Asterisk Intelligence Team. The Asterisk Intelligence team works with credit unions to establish business intelligence teams, develop business intelligence strategies and develop external data warehouse strategies.

Thomas Hull
Business Intelligence Analyst

 
After joining the CU*Answers family in 2011 as a Staff Accountant, Thomas’ passion for data and analytics became immediately apparent, and he quickly grew to become the corporate resource for data trending and forecasting, financial analysis, and data visualization.

In 2017, Thomas joined the Asterisk Intelligence team as a Business Intelligence Analyst, playing a vital role in new service development. Through his extensive background in finance and corporate accounting, he provides a unique perspective on the value that data strategies can bring to an organization; everything from budgeting and corporate planning, supporting RFP’s, to board reporting.

“I look forward to contributing my knowledge and expertise to the Asterisk Intelligence team by generating knowledge and insight for credit unions, identifying opportunities, and ultimately manufacturing value!”

Annalyn Hawkes
Business Intelligence Analyst

 
Known for her versatility and value within the cuasterisk.com network, Annalyn began her career with Xtend in 2012 as a Contact Center Representative. Equipped with a sharp attention to detail, Annalyn quickly advanced to the project-based role of Business Support Representative. Her adept project managing skill set led to a management position in 2015, as she assumed the role of Assistant Manager of the Business Support Team.

Annalyn most recently joined the CU*Answers Asterisk Intelligence team in 2017 as a Business Intelligence Analyst, where she shares her experience and passion for data mining, analytics, and business development. Her expansive background at Xtend allowed her to develop invaluable proficiency at using data to find opportunity, strategize action, and track results for impact and trend analysis, making her an asset to both the Asterisk Intelligence team, and our credit union partners.

“I am excited to be joining the Asterisk Intelligence team as organizations are putting so much attention on data! There is so much value in connecting data points to tell a story, and I believe our data analytics and data warehouse solutions will bring that value to credit unions of all sizes.”

 

Josh Peacock
Assistant Manager Analytics, Business Development

 
Originally from Southwest Michigan, Josh spent 15 years working in both North and South Carolina before returning to Michigan in the late 1990s to begin his career at CU*Answers. Though he initially served as an independent consultant, Josh accepted a full-time role with the company in 2010. His responsibilities today are twofold: first, he leads a team focused on new product development. Initially, these new products resided only within the company’s core software platform, however, Josh has since expanded his efforts to deliver web-based analytical products to help better serve the CU*Answers client base, and second, he’s engaging in business development activities to expand revenue streams beyond the CU*Answers network.

Though Josh has helped drive innovation in many ways during his two-decade tenure with the firm, one of his most notable achievements came in 2005 as the technical project leader for CU*Answers credit card platform. A true win-win, this platform has since become a major revenue stream for both CU*Answer and its network of credit unions. Today, the platform supports over 100 credit unions that generate over 25 million credit card transactions annually.

Outside of work, Josh has recently developed a strong passion for PICKLEBALL – a sport that is quickly gaining popularity in North America. Josh is also a former Michigan State Racquetball Champion.

Brandon Shaw
Marketing and Business Intelligence Analyst

 
Brandon began his career at CU*Answers in 2015 after three years of working within the banking industry. Within his first role of Client Service Representative, Brandon was able to develop an understanding of CU*BASE along with the layout of the Credit Union industry. In 2016, he began developing a more detail-orientated mindset by beginning his new role as a Quality Control Analyst, specializing in EFT.

Most recently, Brandon has joined the Asterisk Intelligence team as a Marketing and Business Intelligence Analyst through a partnership with Xtend. In this role, Brandon manages and analyzes internal Xtend data in order to improve business functions, as well as provide analytical products within the marketing segment to Credit Union clients.

“As the industry continues to evolve, data is becoming more important than ever. I look forward to working with Credit Unions to leverage their data more efficiently, and create value. The data mindset will be essential to Credit Union success moving forward, and the Asterisk Intelligence team will play a vital role in this movement.”

 

Updated
December 29, 2017

Join Us for Asterisk Intelligence Week!

Join Us for Asterisk Intelligence Week!

Join the Asterisk Intelligence team for a week of in-person educational events, September 10 -12!  These events are designed for credit union management, marketing staff, and database administrators. Two days of query training will help you to become an expert user of the CU*BASE Report Builder tool.  Learn how queries are created and the value… Read more »

Jul 13, 2018

Don’t Miss This Week’s Dashboard Dive: Transaction Count by Delivery Channel

Don’t Miss This Week’s Dashboard Dive: Transaction Count by Delivery Channel

Join the Asterisk Intelligence Team for a Dashboard Dive! Join the Asterisk Intelligence team as they review Tool #867, the Transaction Count by Delivery Channel Dashboard.  If you have been looking for an easy way to analyze your transaction activity, you need to take a look at this dashboard! Review monthly transaction counts by origin… Read more »

Jul 9, 2018

Don’t Miss This Week’s Dashboard Dive: Teller Activity Analysis Dashboards

Don’t Miss This Week’s Dashboard Dive: Teller Activity Analysis Dashboards

Join the Asterisk Intelligence Team for a Dashboard Dive! Join the Asterisk Intelligence team as they review the CU*BASE Teller Activity Analysis Dashboards; tools 844, 845, and 846.  If you have been looking for a way to analyze teller activity, you need to take a look at these dashboards!  Review teller activity by the day… Read more »

Jul 3, 2018

Jump into a Dashboard Dive: Teller Activity Analysis Dashboards

Jump into a Dashboard Dive: Teller Activity Analysis Dashboards

Join the Asterisk Intelligence Team for a Dashboard Dive! Join the Asterisk Intelligence team as they review the CU*BASE Teller Activity Analysis Dashboards; tools 844, 845, and 846.  If you have been looking for a way to analyze teller activity, you need to take a look at these dashboards!  Review teller activity by the day… Read more »

Jun 29, 2018

Join the Asterisk Intelligence Team for a Release Review!

Join the Asterisk Intelligence Team for a Release Review!

Asterisk Intelligence Release Review: Data Strategies Join the CU*Answers Asterisk Intelligence Team as they review database changes implemented with the most recent CU*BASE release.  Hear our take on new dashboards released and learn about the value they can add to your organization. Review database changes, impacts to your Ad Hoc reporting, as well as must-see… Read more »

Jun 25, 2018

Check Out the Current Leaderboards for the Analytics Booth Contests!

Check Out the Current Leaderboards for the Analytics Booth Contests!

Contests run through October 15, 2018, and the winner of each will earn a $250 prize!  All you need to do to participate is to use your Analytics Booth subscription (no special entry is required).  Monthly results will be posted to the CU*Answers website, so you can track your progress throughout the contest period for… Read more »

Jun 19, 2018

Jump into a Dashboard Dive: New/Closed/All Memberships

Jump into a Dashboard Dive: New/Closed/All Memberships

Join the Asterisk Intelligence Team for a Dashboard Dive! Join the Asterisk Intelligence team as they review CU*BASE tool #553, the New/Closed/All Memberships Dashboard.  Whether you are tracking a membership drive campaign or analyzing member churn, you are going to love this dashboard!  Knowing how many members are joining or leaving the credit union is… Read more »

Jun 18, 2018

Don’t Miss This Week’s Dashboard Dive: Skip-a-Pay Dashboard

Don’t Miss This Week’s Dashboard Dive: Skip-a-Pay Dashboard

Join the Asterisk Intelligence Team for a Dashboard Dive! Join the Asterisk Intelligence team as they review CU*BASE tool #817, the Skip-a-Pay History Dashboard.  Skip-a-Pay programs have grown in popularity for members and credit unions alike, offering financial flexibility to the member, and additional revenue to credit unions.  Learn how to use this dashboard to… Read more »

Jun 5, 2018

Jump into a Dashboard Dive: Skip-a-Pay Dashboard

Jump into a Dashboard Dive: Skip-a-Pay Dashboard

Join the Asterisk Intelligence Team for a Dashboard Dive! Join the Asterisk Intelligence team as they review CU*BASE tool #817, the Skip-a-Pay History Dashboard.  Skip-a-Pay programs have grown in popularity for members and credit unions alike, offering financial flexibility to the member, and additional revenue to credit unions.  Learn how to use this dashboard to… Read more »

May 31, 2018

Don’t Miss This Week’s Dashboard Dive: Look-to-Book Ratio Analysis

Don’t Miss This Week’s Dashboard Dive: Look-to-Book Ratio Analysis

Join the Asterisk Intelligence Team for a Dashboard Dive! Join the Asterisk Intelligence team as they review CU*BASE tool #484, the Look-to-Book Ratio Analysis dashboard.  Analyze your loan application activity like never before!  Review loan applications by paper quality, including booked and denied ratios, as well as the ability to review performance by branch, dealer,… Read more »

May 29, 2018