Optics Data

Premium Optics data sets are available to activate for projects to study non-transactional data that clues you in to the operational and relational aspects of your credit union. Turn on one or more of these available data sets to amplify your data projects with non-transactional data!

  • Online Banking Optics
  • Phone Optics
  • Card Activity Optics (coming soon)

Non-Transactional Data Analysis = A project using non-traditional data that fills in the gaps and adds context, color, or explanation to the typical system transaction and maintenance records.

Online Banking Optics

Brought to you by the CU*Answers Asterisk Intelligence team, Online Banking Optics offers access to otherwise unseen details of your member’s activity and usage of digital services within It’s Me 247 Online Banking (including applicable mobile options).

Use Online Banking Optics to analyze member engagement and habits with your digital services, understand online service penetration, and study member’s non-transactional needs.

LEARN MORE ABOUT ONLINE BANKING OPTICS

Phone Optics

Brought to you by Xtend and the CU*Answers Asterisk Intelligence team, Phone Optics offers access to otherwise unavailable specifics of your call center staff’s activity within the Phone Operator tool. Actions taken to support a member are a window into the non-transactional needs and inquiries of the member, as well as the required efforts of your staff.

LEARN MORE ABOUT PHONE OPTICS

Card Activity Optics – COMING SOON!

Brought to you by the CU*Answers SettleMINT and Asterisk Intelligence teams, Card Activity Optics is a premium data set currently in development which will open up access to otherwise unseen details of card traffic that interacts with the CU*BASE system, including activity records which did not result in a posted transaction.

Card Activity Optics will help you analyze and act on insights from the traffic patterns for your ATM, debit, and credit card activity, including enhanced transactional details and merchant category data.

LEARN MORE ABOUT CARD ACTIVITY OPTICS

Updated
October 23, 2020

Register for Asterisk Intelligence Week at CU*Answers

Register for Asterisk Intelligence Week at CU*Answers

Join the Asterisk Intelligence team for one or more sessions in the July Asterisk Intelligence Week! Options include both skills and strategy sessions! During the event, participants will review and discuss data analytics, data management, and data warehousing solutions and strategies. Also available by popular demand is an entire day of tactical skills instruction on… Read more »

Jun 22, 2021

Proving Data Strategies: CU*BASE Tool Usage Insights

Proving Data Strategies: CU*BASE Tool Usage Insights

Join the Asterisk Intelligence Team as they review the Tool Usage Analysis Dashboard (#1195) available within CU*BASE.  How effectively are you and your team utilizing CU*BASE and which tools are used the most by your team?  Did you know that the 21.05 CU*BASE release introduced 10 new features within CU*BASE; are your team members aware… Read more »

Jun 18, 2021

Asterisk Intelligence Presents: Removing Barriers that Keep You from Earning

Asterisk Intelligence Presents: Removing Barriers that Keep You from Earning

Data analytics can help your credit union make informed decisions and offer a competitive edge, yet misconceptions about data analytics can obstruct the impact and hinder your earning abilities.  During our upcoming webinar, the Asterisk Intelligence team will explore 3 common misconceptions surrounding data analytics and how your credit union can turn these fallacies into… Read more »

Jun 17, 2021

The AB_22.06 Analytics Booth Release Arrives June 27!

The AB_22.06 Analytics Booth Release Arrives June 27!

The Asterisk Intelligence Team is excited to present the AB_21.06 Analytics Booth Release, arriving to Analytics Booth subscribers on Sunday, June 27!  This release features: Additional Web Version launch points within four new CU*BASE tools to quickly access in-depth analysis. Seven new data points, such as average credit score and average weighted rate, in the… Read more »

Jun 14, 2021

Don’t Miss This Week’s Proving Data Strategies: Analytics Booth Peer Comparison

Don’t Miss This Week’s Proving Data Strategies: Analytics Booth Peer Comparison

Join the Asterisk Intelligence team as they review the Peer Group Trend Graphing feature of Analytics Booth.  Your data is an asset and it’s simple to gain quick value from it – track your operational trends alongside cuasterisk.com network peer groups, defined by you.  Available for all Trends in Analytics Booth, create a Primary Peer… Read more »

Jun 1, 2021

Proving Data Strategies: Analytics Booth Peer Comparison

Proving Data Strategies: Analytics Booth Peer Comparison

Join the Asterisk Intelligence team as they review the Peer Group Trend Graphing feature of Analytics Booth.  Your data is an asset and it’s simple to gain quick value from it – track your operational trends alongside cuasterisk.com network peer groups, defined by you.  Available for all Trends in Analytics Booth, create a Primary Peer… Read more »

May 27, 2021

Join the Asterisk Intelligence Team for a Release Review!

Join the Asterisk Intelligence Team for a Release Review!

Asterisk Intelligence Release Review: Data Strategies Join the CU*Answers Asterisk Intelligence Team for a review of their favorite changes and new tools implemented with the 21.05 CU*BASE release.  They will discuss new dashboards, feature enhancements and database changes from this release.  Hear firsthand how certain features can be integrated into your operations and help to… Read more »

May 24, 2021

Join the Asterisk Intelligence Team for a Release Review!

Join the Asterisk Intelligence Team for a Release Review!

Asterisk Intelligence Release Review: Data Strategies Join the CU*Answers Asterisk Intelligence Team for a review of their favorite changes and new tools implemented with the 21.05 CU*BASE release.  They will discuss new dashboards, feature enhancements and database changes from this release.  Hear firsthand how certain features can be integrated into your operations and help to… Read more »

May 19, 2021

Don’t Miss This Week’s Proving Data Strategies: Where Your Members… Shop/Borrow/Pay Bills

Don’t Miss This Week’s Proving Data Strategies: Where Your Members… Shop/Borrow/Pay Bills

Join the Asterisk Intelligence team as they review the set of “Where Your Members….” Dashboards within CU*BASE GOLD.  Your data is an asset and it’s simple to gain quick value from it – follow along with several fast and simple data reviews that bring light to exactly where members are doing their financial business outside… Read more »

May 17, 2021

Proving Data Strategies: Where Your Members… Shop/Borrow/Pay Bills

Proving Data Strategies: Where Your Members… Shop/Borrow/Pay Bills

Join the Asterisk Intelligence team as they review the set of “Where Your Members….” Dashboards within CU*BASE GOLD.  Your data is an asset and it’s simple to gain quick value from it – follow along with several fast and simple data reviews that bring light to exactly where members are doing their financial business outside… Read more »

May 13, 2021