Asterisk Intelligence

Contact Asterisk Intelligence

Have questions? Contact the Asterisk Intelligence Team!
Contact Us
Phone: 1-800-327-3478 x870
Email: ai@cuanswers.com

Work smarter, not harder. The Asterisk Intelligence team brings you a team of analysts who work to interpret your data for insights and opportunity. Tools like Analytics Booth, Report Builder (Query), Dashboards, and Unique Data Management (UDM) give the power to see and control your database. Then we work with you to maximize the benefit of these solutions in the context of our five pillars of data analytics – Finance, Operations, Fraud, Audience, & Marketing.

Unique Data ManagementGood data management means better analytics and is critical to support any business intelligence effort. The Asterisk Intelligence team emphasizes data warehousing strategies and solutions for database administrators at every credit union. Use Unique Data Management (UDM) to customize your member’s profile, increase the archiving of database files, sign on for extended availability of transaction histories, and reach out with opportunities for data exchanges with your 3rd party vendors.

Partner with Asterisk Intelligence to harness the power of your data with business intelligence and database management!

   

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Meet the Team

Keegan Daniel
VP Professional Services

Beginning his career at CU*Answers in 2007 as a Client Service Representative, Keegan’s quick and thorough understanding of the credit union environment soon saw him promoted to a managerial position within the department. By 2012, his critical business skills and ability to perform at a high level led him to the CU*Answers Management Services team, as the leader of the newly minted Earnings Edge brand. Since its inception, Keegan has led the Earnings Edge team to drive growth and efficiencies for credit union customers and owners. Keegan is known for his all-around expertise, experience, and level of organization that helps credit unions reach their goals of becoming high-performing cooperatives.

Most recently, Keegan has been tasked with managing the Asterisk Intelligence Team. The Asterisk Intelligence team works with credit unions to establish business intelligence teams, develop business intelligence strategies and develop external data warehouse strategies.

Annalyn Hawkes
Business Intelligence Analyst

Known for her versatility and value within the cuasterisk.com network, Annalyn began her career with Xtend in 2012 as a Contact Center Representative. Equipped with a sharp attention to detail, Annalyn quickly advanced to the project-based role of Business Support Representative. Her adept project managing skill set led to a management position in 2015, as she assumed the role of Assistant Manager of the Business Support Team.

Annalyn most recently joined the CU*Answers Asterisk Intelligence team in 2017 as a Business Intelligence Analyst, where she shares her experience and passion for data mining, analytics, and business development. Her expansive background at Xtend allowed her to develop invaluable proficiency at using data to find opportunity, strategize action, and track results for impact and trend analysis, making her an asset to both the Asterisk Intelligence team, and our credit union partners.

“I am excited to be joining the Asterisk Intelligence team as organizations are putting so much attention on data! There is so much value in connecting data points to tell a story, and I believe our data analytics and data warehouse solutions will bring that value to credit unions of all sizes.”

Josh Peacock
Assistant Manager Analytics, Business Development

Originally from Southwest Michigan, Josh spent 15 years working in both North and South Carolina before returning to Michigan in the late 1990s to begin his career at CU*Answers. Though he initially served as an independent consultant, Josh accepted a full-time role with the company in 2010. His responsibilities today are twofold: first, he leads a team focused on new product development. Initially, these new products resided only within the company’s core software platform, however, Josh has since expanded his efforts to deliver web-based analytical products to help better serve the CU*Answers client base, and second, he’s engaging in business development activities to expand revenue streams beyond the CU*Answers network.

Though Josh has helped drive innovation in many ways during his two-decade tenure with the firm, one of his most notable achievements came in 2005 as the technical project leader for CU*Answers credit card platform. A true win-win, this platform has since become a major revenue stream for both CU*Answers and its network of credit unions. Today, the platform supports over 100 credit unions that generate over 25 million credit card transactions annually.

Outside of work, Josh has recently developed a strong passion for PICKLEBALL – a sport that is quickly gaining popularity in North America. Josh is also a former Michigan State Racquetball Champion.

Updated
December 20, 2022

Optics Data Zooms in on Member Engagement, Click-by-Click

Optics Data Zooms in on Member Engagement, Click-by-Click

With data collection for Online Banking Optics and Phone Optics, your credit union can have a more detailed analysis of your member base and the ways they are engaging with your organization.  Best of all, these data collection options are FREE to activate for Data Warehouse users! Online Banking Optics Data Collection With Online Banking… Read more »

Jun 3, 2022

Asterisk Intelligence Presents: Custom Queries and Training Opportunities

Asterisk Intelligence Presents: Custom Queries and Training Opportunities

Did you know?  The Asterisk Intelligence team can help build a query for custom reports or data mining insights for your credit union!  These query results will be provided as a database file in your QUERYxx CU*BASE library.  Training is also available upon request, so that you can run the query on your own in… Read more »

May 26, 2022

Meijer Credit Union gets started with a data warehouse

Asterisk Intelligence, the data analytics and data warehousing team at CU*Answers, is excited to announce that Meijer Credit Union (Grand Rapids, MI) has recently partnered with them to establish a data warehouse. “Several data feeds are in the plan right away which is exciting to see”, says Annalyn Hawkes, Business Intelligence Analyst with Asterisk Intelligence. […]

May 26, 2022

Optics Data Zooms in on Member Engagement, Click-by-Click

Optics Data Zooms in on Member Engagement, Click-by-Click

With data collection for Online Banking Optics and Phone Optics, your credit union can have a more detailed analysis of your member base and the ways they are engaging with your organization.  Best of all, these data collection options are FREE to activate for Data Warehouse users! Online Banking Optics Data Collection With Online Banking… Read more »

May 23, 2022

Today’s Quick Tip for Managing Your Data Warehouse: Give Every Table a Description

Today’s Quick Tip for Managing Your Data Warehouse: Give Every Table a Description

We’ve collected questions that have come across the Asterisk Intelligence desk and have put together a series of tips for your organization to manage your Asterisk Intelligence Data Warehouse.  Ongoing attention to data quality and established procedures can help avoid a messy or frustrating database down the road. Today’s tip: give it a description!  Every… Read more »

May 23, 2022

Meet the Analyst: Deriving Data Insights to Help Your Business Strategy

Meet the Analyst: Deriving Data Insights to Help Your Business Strategy

In order to become a more data-driven organization, you need a person or a team that ensures quality information can be used in a meaningful way throughout your entire business.  Meet the Analyst is your human resource for managing a range of data-driven functions, including overseeing data management, creating data strategies and improving data quality…. Read more »

May 20, 2022

Analyze Courtesy Pay Fees and Make Informed Decisions for Your Organization

Analyze Courtesy Pay Fees and Make Informed Decisions for Your Organization

Courtesy Pay fee programs have been a topic of national attention in 2022, with several national banks deciding to adjust their fee schedules, prompting many more financial institutions to start scrutinizing their own practices. How many of your members are currently using these services?  What types of transactions are causing these fees?  What would happen… Read more »

May 17, 2022

Asterisk Intelligence facilitates ‘Management Dashboard’ training to credit union leadership teams

Asterisk Intelligence, the data analytics and data warehousing team at CU*Answers, recently announced the completion of their annual management dashboard training event offered to credit union leadership teams. “CU*BASE, our credit union core processing application, contains over 110 management dashboards,” said Thomas Hull, Business Intelligence Analyst with Asterisk Intelligence. “With each dashboard designed to provide […]

May 11, 2022

Take Advantage of Analytics Booth – 90 Days FREE for New Users!

Take Advantage of Analytics Booth – 90 Days FREE for New Users!

We’re excited to offer a 90-day FREE trial of Analytics Booth for new users! With Analytics Booth, your credit union’s vitals are at your fingertips – track hundreds of data points across Balance, Member and Transaction data categories!  Customize alerts to be notified of key metrics and glean data from our 12 available dashboards.  Free… Read more »

May 6, 2022

Optics Data Zooms in on Member Engagement, Click-by-Click

Optics Data Zooms in on Member Engagement, Click-by-Click

With data collection for Online Banking Optics and Phone Optics, your credit union can have a more detailed analysis of your member base and the ways they are engaging with your organization.  Best of all, these data collection options are FREE to activate for Data Warehouse users! Online Banking Optics Data Collection With Online Banking… Read more »

May 5, 2022