CU*Answers network credit unions are seeing success with the launch of their 1-Click unsecured loan offers. 1-Click offers let credit unions define parameters to qualify members for a loan offer. Qualified members see the offer as a banner ad in online or mobile banking that can be accepted with a click.
One network credit union is leveraging this feature on a semi-annual basis to offer vacation loans in late Spring/early Summer and Christmas loans in late Fall/early Winter. This credit union deployed the first vacation loan offer in late May and saw over $100,000 in new loans.
