The Data Trendsetter: a new blog from Asterisk Intelligence

Check out the new blog from Xtend Marketing and Business Intelligence Analyst Sarah Ashby. In her blog, The Data Trendsetter, Sarah shares her insights on dissecting the data available in CU*BASE and using it to generate an effective marketing campaign. Visit the site and subscribe!

 

Who Should I Contact?

I’ve been working with credit unions for Marketing and Communications related projects for close to 3 years, and the number one question I am asked every time we start building out a campaign together is, “Who should I contact?” My…

 

Watch for Packed Account Fields

For frequent users of the Report Builder tool to create queries, you most likely have learned that not all fields in the database are created equal. The account base field or date field in one file can be formatted as a numerical value, and in another file as…

 

The First Blog Post is the Hardest

There is too much pressure on a first-time blog posting, so I decided to take it easy on everyone’s expectations with a slow but straight forward hello! I’m excited to start sharing the knowledge I’ve acquired over the last few years, the dilemmas that come through my inbox, and start…

 

Visit the site: https://thedatatrendsetter.com